Featured ProjectsBrand Identity AdvertisingExperientialExhibitionPhotography

International Center
of Photography


Brand Identity
Bridge the gap between people and the diverse photographies shaping our understanding of the world.


Medievale


Brand Identity
Invite consumers to embark on a journey back in time, where every sip tells a story of craftsmanship, heritage, and adventure.


Urban Outfitters


Brand Identity
Redefine Urban Outfitters as the ultimate destination for Gen Z's pursuit of what's new, cool, and clean.


Form Follows Fusion


Brand Identity
Transcend the conventional boundaries of art and design, offering visitors a journey into the intersection of tradition and innovation.


CES


Brand Identity
Represent CES as the epicenter of technological progress and innovation, where diverse components come together to build the digital landscape of tomorrow.


Touch the Sky


Experiential Design
Sleep in the sky and have physical experiences related to floating on the ground.

© 2025 Hongrae kim. All Rights Reserved.